OfficeMate Planning Franchise Roll-out

据曼谷时报报道,泰国著名办公用品分销商OfficeMate计划通过以特许经营的模式进行大规模的扩张,预期在未来的5年内,泰国OfficeMate加盟店的数量将达到1000家。

Leading Thailand-based office supplies reseller OfficeMate is planning a massive store expansion by introducing a franchising model, CEO Worawoot Ounjai has told The Bangkok Post.
 
In a recent interview with the Post, OPI Top 100 entry Ounjai confirmed the launch of a franchise prototype later this year as an “alternative model” for retail expansion in a digital world. He said he expected the number of franchise stores to reach 1,000 in Thailand within the next five years.
 
If the model is a success in Thailand, Ounjai said that OfficeMate would expand its franchise network across Asia as part of its international development strategy. The COL Group, OfficeMate parent company, formed a joint venture to expand into Vietnam last year, and around six new branches are planned for 2018.
 
From: Bangkok Post
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